Research Article
Wellness Tourism: Exploring Urban Wellness Tourist Motivation, Attitude, and Acceptability
@INPROCEEDINGS{10.4108/eai.17-12-2022.2333256, author={Erris Kusumawidjaya and Sundring Pantja Djati and Hera Oktadiana and Thomas Stefanus Kaihatu and Rean Mitasari}, title={Wellness Tourism: Exploring Urban Wellness Tourist Motivation, Attitude, and Acceptability}, proceedings={Proceedings of the International Conference on Economic, Management, Business and Accounting, ICEMBA 2022, 17 December 2022, Tanjungpinang, Riau Islands, Indonesia}, publisher={EAI}, proceedings_a={ICEMBA}, year={2023}, month={6}, keywords={wellness tourism; egoistic motivation; hedonic motivation; attitude; acceptability}, doi={10.4108/eai.17-12-2022.2333256} }- Erris Kusumawidjaya
Sundring Pantja Djati
Hera Oktadiana
Thomas Stefanus Kaihatu
Rean Mitasari
Year: 2023
Wellness Tourism: Exploring Urban Wellness Tourist Motivation, Attitude, and Acceptability
ICEMBA
EAI
DOI: 10.4108/eai.17-12-2022.2333256
Abstract
The purpose of this paper is to investigate the connection between egoistic motivation, hedonic motivation, attitude, and acceptability in the context of urban wellness tourism. Survey is conducted and has managed to collect 104 samples from respondents' participation. The findings show that hedonic motivation has a positive and significant influence on urban wellness tourism attitudes. However, it has been demonstrated that egoistic motivation has no influence on attitude. Meanwhile attitude also positively and significantly influence acceptability of urban wellness tourism. Based on the findings, theoretical and empirical implications are discussed, as well as the study's limitations and future research possibilities.
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