Research Article
Local-Based Intervention in the Development of Village MSME Stalls through the Madiun City ProUMKM Program
@INPROCEEDINGS{10.4108/eai.17-12-2022.2333226, author={Rizky Dwi Akbar Aprilian and Rutiana Dwi Wahyunengseh and Asal Wahyuni Erlin Mulyadi}, title={Local-Based Intervention in the Development of Village MSME Stalls through the Madiun City ProUMKM Program}, proceedings={Proceedings of the International Conference on Economic, Management, Business and Accounting, ICEMBA 2022, 17 December 2022, Tanjungpinang, Riau Islands, Indonesia}, publisher={EAI}, proceedings_a={ICEMBA}, year={2023}, month={6}, keywords={government intervention-1; macroeconomics-2; msmes-3}, doi={10.4108/eai.17-12-2022.2333226} }- Rizky Dwi Akbar Aprilian
Rutiana Dwi Wahyunengseh
Asal Wahyuni Erlin Mulyadi
Year: 2023
Local-Based Intervention in the Development of Village MSME Stalls through the Madiun City ProUMKM Program
ICEMBA
EAI
DOI: 10.4108/eai.17-12-2022.2333226
Abstract
Economic recovery and tightening of "New Normal" health routines seen after COVID-19 Business actors adapt in various ways to survive. This study analyzes the Madiun City ProUMKM program to answer research questions about how local-based interventions are used in developing MSME villages through the ProUMKM program and what challenges are faced in developing rural MSMEs through the ProUMKM program. The existence of the ProUMKM initiative helped create village MSME booths and provided an overview of government involvement as an effort to improve the economy, especially at the regional level. The results show that the ProUMKM program that has been running has succeeded in improving the community's economy and has been well received by the community. Obstacles in the implementation of the ProUMKM program were inconsistency in the provision of facilities and infrastructure and the lack of experience of ProUMKM traders.
