The Implemetation Of One Village, One Product (Ovop) Program In Banda Aceh City

The purpose of this research was to find out how to implement the One Village, One Product (OVOP) Program in the Village Featured Product Business Unit in Banda Aceh city. The data used in this study were secondary data which was sourced from the Central Bureau of Statistics (BPS), the Office of Industry, Trade, Cooperatives and Small and Medium Enterprises (UKM) of Banda Aceh city, the Department of Manpower and Population of the Aceh Province, Development Task Force Creative Economy (TF Ekraf) Banda Aceh city and other relevant institutions. Respondents in this study were policy makers from various institutions and several actors who were tasked with planning, designing and implementing OVOP programs in Banda Aceh city. This study was analysed using qualitative methods by analysing the findings data and conducting interviews that were quite in-depth to the respondents. The results of this study indicated that the implementation of the OVOP program in the Banda Aceh city has gone through several stages in accordance with the criteria for the development of MSMEs with the OVOP approach set by the Ministry of Industry of the Republic of Indonesia. Some coaching instruments were not maximally implemented such as assistance in business facilities and capital facilities. This was inseparable from the lack of funds allocated to this OVOP program. By mapping MSME products and establishing OVOP products, they contributed greatly to the development of MSMEs in Banda Aceh city.