Proceedings of the International Conference on Art Design and Digital Technology, ADDT 2022, 16-18 September 2022, Nanjing, China

Research Article

Packaging Design of Bestore Pork Jerky Based on the Concept of Fit

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  • @INPROCEEDINGS{10.4108/eai.16-9-2022.2324879,
        author={Min  Wang and Yonghui  Chen},
        title={Packaging Design of Bestore Pork Jerky Based on the Concept of Fit},
        proceedings={Proceedings of the International Conference on Art Design and Digital Technology, ADDT 2022, 16-18 September 2022, Nanjing, China},
        publisher={EAI},
        proceedings_a={ADDT},
        year={2022},
        month={12},
        keywords={fitting concept; gift box packaging; style; food packaging design},
        doi={10.4108/eai.16-9-2022.2324879}
    }
    
  • Min Wang
    Yonghui Chen
    Year: 2022
    Packaging Design of Bestore Pork Jerky Based on the Concept of Fit
    ADDT
    EAI
    DOI: 10.4108/eai.16-9-2022.2324879
Min Wang1, Yonghui Chen1,*
  • 1: Hubei University of Technology
*Contact email: chanyh1229@163.com

Abstract

With the continuous improvement of the quality of life and the continuous improvement of consumer demand for products, the importance of design is self-evident. Fitting concept is a good design method applied in modern packaging. Combine this design concept with the product packaging function to achieve the unity of form and function. This article explains the concept of fit and its design value, taking BESTORE pork preserved gift box packag-ing design as an example to demonstrate the application of the concept of fit in food pack-aging design.