Proceedings of the 2nd International Conference on Art Design and Digital Technology, ADDT 2023, September 15–17, 2023, Xi’an, China

Research Article

Embodiment of Interdisciplinary Subject in Package Design

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  • @INPROCEEDINGS{10.4108/eai.15-9-2023.2340823,
        author={Lin  Liu and Dan  Zeng},
        title={Embodiment of Interdisciplinary Subject in Package Design},
        proceedings={Proceedings of the 2nd International Conference on Art Design and Digital Technology, ADDT 2023, September 15--17, 2023, Xi’an, China},
        publisher={EAI},
        proceedings_a={ADDT},
        year={2024},
        month={1},
        keywords={psychology; ergonomics; package design;management; evaluation},
        doi={10.4108/eai.15-9-2023.2340823}
    }
    
  • Lin Liu
    Dan Zeng
    Year: 2024
    Embodiment of Interdisciplinary Subject in Package Design
    ADDT
    EAI
    DOI: 10.4108/eai.15-9-2023.2340823
Lin Liu1,*, Dan Zeng1
  • 1: College of Art Design Hubei University of Technology
*Contact email: 289010277@qq.com

Abstract

The basis theory of the modern packaging discipline is related to various theories of different subjects. In essence, the package design is an interdisciplinary subject, therefore, the research for itself also including the learning of relevant subject knowledge. Through discussing the aspects of package technology aesthetics, consumer psychology, management theory, ergonomics, conservation and environmental science and finished product evaluation, this article aims to promote the understanding of the elements of interdisciplinary subjects of package design.