Proceedings of the 3rd International Conference on Public Management and Big Data Analysis, PMBDA 2023, December 15–17, 2023, Nanjing, China

Research Article

Exploring the Impact of the Motivations to Volunteer for Science Popularization on Work Performance —Taking the representative science popularization base in the Yangtze River Delta region of China as an example

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  • @INPROCEEDINGS{10.4108/eai.15-12-2023.2345381,
        author={Hui  Li and Yaoyao  Zhu and Qiang  Li and Yiting  Wu and Zhonghai  Yu},
        title={Exploring the Impact of the Motivations to Volunteer for Science Popularization on Work Performance ---Taking the representative science popularization base in the Yangtze River Delta region of China as an example},
        proceedings={Proceedings of the 3rd International Conference on Public Management and Big Data Analysis, PMBDA 2023, December 15--17, 2023, Nanjing, China},
        publisher={EAI},
        proceedings_a={PMBDA},
        year={2024},
        month={5},
        keywords={science popularization volunteers; the motivations to volunteer; social support; prosocial behavior},
        doi={10.4108/eai.15-12-2023.2345381}
    }
    
  • Hui Li
    Yaoyao Zhu
    Qiang Li
    Yiting Wu
    Zhonghai Yu
    Year: 2024
    Exploring the Impact of the Motivations to Volunteer for Science Popularization on Work Performance —Taking the representative science popularization base in the Yangtze River Delta region of China as an example
    PMBDA
    EAI
    DOI: 10.4108/eai.15-12-2023.2345381
Hui Li1, Yaoyao Zhu1, Qiang Li1, Yiting Wu2, Zhonghai Yu3,*
  • 1: Shanghai Technical Institute of Electronics & Information
  • 2: Shanghai Science and Technology Daily
  • 3: Shanghai Society of Mechanical Engineering
*Contact email: 865100682@qq.com

Abstract

The quality of science popularization volunteer services plays an important role in popularizing scientific knowledge, improving citizen scientific literacy, and strengthening scientific and technological service capabilities. There is diversity and uncertainty in individual differences in the motivation of science popularization volunteers. This study focuses on the relationship between the motivation of science popularization volunteers and job performance, and explores the impact of science popularization volunteer service motivation on social support, prosocial behavior, and volunteer service performance.From the Yangtze River Delta region of China, 260 science popularization volunteers were chosen for empirical research, and it was determined that the motivation of these volunteers to volunteer had a positive effect on social support, prosocial behavior, and volunteer work performance. Moreover, social support and prosocial behavior were found to have a moderating effect on job performance.Proposals for targeted measures and suggestions to boost the service motivation of science popularization volunteers, foster their value expression, learning, understanding, social interaction, career development, self-protection, and self-enhancement, and effectively enhance their performance are based on this. This should serve as a guide for the formation of volunteer service teams and the advancement of science popularization.