Proceedings of the 1st International Conference on Sustainable Management and Innovation, ICoSMI 2020, 14-16 September 2020, Bogor, West Java, Indonesia

Research Article

Learning Style of Indonesian Generation Z in Higher Education

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  • @INPROCEEDINGS{10.4108/eai.14-9-2020.2304488,
        author={Andita  Sayekti and Nur  Habibah and Siti  Rahmawati},
        title={Learning Style of Indonesian Generation Z in Higher Education },
        proceedings={Proceedings of the 1st International Conference on Sustainable Management and Innovation, ICoSMI 2020, 14-16 September 2020, Bogor, West Java, Indonesia},
        publisher={EAI},
        proceedings_a={ICOSMI},
        year={2021},
        month={5},
        keywords={generation z learning style multiple linear regression undergraduate students higher education},
        doi={10.4108/eai.14-9-2020.2304488}
    }
    
  • Andita Sayekti
    Nur Habibah
    Siti Rahmawati
    Year: 2021
    Learning Style of Indonesian Generation Z in Higher Education
    ICOSMI
    EAI
    DOI: 10.4108/eai.14-9-2020.2304488
Andita Sayekti1,*, Nur Habibah1, Siti Rahmawati1
  • 1: Department of Management, Faculty of Economics and Management, IPB University
*Contact email: andita90@apps.ipb.ac.id

Abstract

Generation Z, who was born along with technological developments, is entering the college phase now. This study aims to analyze the learning styles of generation Z students and determine the learning style recommendations for the learning process. Sampling was conducted using quota sampling with a questionnaire. Respondents consisted of 213 undergraduate students of IPB University in Bogor, Indonesia based on the class year 2015-2018. The analytical tool used is descriptive analysis and multiple linear regression with SPSS 23. The results showed that learning styles had a significant effect on learning achievement by 70.4%. Generation Z learning style is a visual learning style of 34.2%, kinesthetic by 20.2%, and auditory by 6.6% respectively. Learning recommendations are to improve the design of the learning system, evaluate the digital-based curriculum with e-learning method, improve practical learning, and optimize the use of technology as a learning information system.