Proceedings from the 1st International Conference on Law and Human Rights, ICLHR 2021, 14-15 April 2021, Jakarta, Indonesia

Research Article

The Intellectual Rights Protection Strategy for Leading Innovative Export Products: A Case of Up-Cycle Rustic Wood

Download329 downloads
  • @INPROCEEDINGS{10.4108/eai.14-4-2021.2312869,
        author={Moh. Rusnoto Susanto and Siti  Mariah and Kusuma Chandra Kirana and Shafa  Selinamorita and Anselmus  Sudirman},
        title={The Intellectual Rights Protection Strategy for Leading Innovative Export Products: A Case of Up-Cycle Rustic Wood},
        proceedings={Proceedings from the 1st International Conference on Law and Human Rights, ICLHR 2021, 14-15 April 2021, Jakarta, Indonesia},
        publisher={EAI},
        proceedings_a={ICLHR},
        year={2021},
        month={10},
        keywords={intellectual property rights (hki) upcycle rustic wood export products},
        doi={10.4108/eai.14-4-2021.2312869}
    }
    
  • Moh. Rusnoto Susanto
    Siti Mariah
    Kusuma Chandra Kirana
    Shafa Selinamorita
    Anselmus Sudirman
    Year: 2021
    The Intellectual Rights Protection Strategy for Leading Innovative Export Products: A Case of Up-Cycle Rustic Wood
    ICLHR
    EAI
    DOI: 10.4108/eai.14-4-2021.2312869
Moh. Rusnoto Susanto1,*, Siti Mariah2, Kusuma Chandra Kirana3, Shafa Selinamorita4, Anselmus Sudirman5
  • 1: Department of Science Education, UST Yogyakarta, Indonesia,
  • 2: Family Welfare Vocational Education Universitas Sarjanawiyata Tamansiswa Yogyakarta, Indonesia
  • 3: Manajemen Program, Universitas Sarjanawiyata Tamansiswa Yogyakarta, Indonesia,
  • 4: International Communication Studies Program, Faculty of Social and Political Science (FISIPOL), Universitas Muhammadiyah Yogyakarta, Indonesia
  • 5: English Education Department, Universitas Sarjanawiyata Tamansiswa Yogyakarta, Indonesia
*Contact email: rusnoto@ustjogja.ac.id

Abstract

Government support for creative industries prioritizes local material processing and local creative human resources with high competitiveness. The objectives of this research are (1) increasing the global competitiveness of Rustic Wood Upcycled products with innovative designs, (2) strengthening the exploration pattern of forms and aesthetics through strengthening design innovation with due diligence of IPR products, (3) Increasing legal protection of prototype Intellectual Property Rights (HKI) for superior export products of rustic wood. Qualitative research with a phenomenological approach focuses on the empirical experience of industrial players in the development of rustic wood export products based on strengthening innovative designs, through the following stages: (1) Exploration of field data on partner industries, (2) ensuring data sources (participants), (3) compiling instruments, (4) data analysis and representation, (5) trust criteria, (6) reflectivity of research findings. The research results show (1) the priority to increase the competitiveness of Rustic Wood Upcycled products with innovative designs, (2) explanation of strategies for strengthening exploration patterns of forms and aesthetics through design innovation as the feasibility of IPR products, (3) describing the process of enhancing intellectual rights protection (IPR) attached to prototypes or superior export products of rustic wood.