Research Article
Product Innovations and Business Relationships: Impact on Leather Industry Performance
@INPROCEEDINGS{10.4108/eai.13-2-2019.2286507, author={Nizar Alam Hamdani and Sukma Nugraha and Teten Mohamad Sapril Mubarok}, title={Product Innovations and Business Relationships: Impact on Leather Industry Performance}, proceedings={Proceedings of the 1st International Conference on Business, Law And Pedagogy, ICBLP 2019, 13-15 February 2019, Sidoarjo, Indonesia}, publisher={EAI}, proceedings_a={ICBLP}, year={2019}, month={10}, keywords={product innovation business relationship business performance smes}, doi={10.4108/eai.13-2-2019.2286507} }- Nizar Alam Hamdani
Sukma Nugraha
Teten Mohamad Sapril Mubarok
Year: 2019
Product Innovations and Business Relationships: Impact on Leather Industry Performance
ICBLP
EAI
DOI: 10.4108/eai.13-2-2019.2286507
Abstract
Small and medium-sized enterprises (SMEs) heavily rely on innovation, which plays a very important role in their competitive advantage and business performance. The present study examines to what extent product innovations and business relationships have an impact on SME performance. The samples were 37 small and medium-scale leather industries in Garut, Indonesia. The results of data analysis showed that product innovations had a significant positive impact on SME performance, so did business relationships. This finding provides an empirical information particularly useful for related parties to determine proper competitive strategies.
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