Proceedings of the 3rd International Conference on New Media Development and Modernized Education, NMDME 2023, October 13–15, 2023, Xi’an, China

Research Article

Platform Feminism in China: Interaction, Identity and Imagined Affordance in Chinese Social Media Discourse

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  • @INPROCEEDINGS{10.4108/eai.13-10-2023.2341157,
        author={Xiaowen  Shi},
        title={Platform Feminism in China: Interaction, Identity and Imagined Affordance in Chinese Social Media Discourse},
        proceedings={Proceedings of the 3rd International Conference on New Media Development and Modernized Education, NMDME 2023, October 13--15, 2023, Xi’an, China},
        publisher={EAI},
        proceedings_a={NMDME},
        year={2024},
        month={1},
        keywords={platform feminism china empowerment imagined affordance social media},
        doi={10.4108/eai.13-10-2023.2341157}
    }
    
  • Xiaowen Shi
    Year: 2024
    Platform Feminism in China: Interaction, Identity and Imagined Affordance in Chinese Social Media Discourse
    NMDME
    EAI
    DOI: 10.4108/eai.13-10-2023.2341157
Xiaowen Shi1,*
  • 1: Wuhan Textile University
*Contact email: ygtq200078@163.com

Abstract

In 2023, a heated online dialogue between Japanese feminist icon Chizuko Ueno and three married Chinese bloggers ignited controversy, sparking discussions on feminism, marriage, and family within the context of platform feminism. In light of this, this paper aims to explore the intricate dimensions of platform feminism in China, introducing the concept of "imagined affordance" to further reveal the online practices of Chinese platform feminism and the mutually beneficial relationship between users and platforms. Employing critical discourse analysis to scrutinize neitizens’ comments on the interview video, this study demonstrates that discussions surrounding platform feminism on Chinese social media platforms hold immense potential for advancing gender equality and challenging gender norms. Moreover, it underscores the role of platforms as crucial channels for feminist empowerment and innovation while recognizing the need for further exploration of users' individual subjectivity.