Research Article
Waste Bank Digital Images Interpretation in Shaping Sustainability Perceptions
@INPROCEEDINGS{10.4108/eai.11-7-2023.2341059, author={Pradipta Dirgantara and Alila Pramiyanti and Ira Mayangsari and Abdul Kalaloi}, title={Waste Bank Digital Images Interpretation in Shaping Sustainability Perceptions}, proceedings={Proceedings of the 4th International Conference Entitled Language, Literary, And Cultural Studies, ICON LATERALS 2023, 11-12 July 2023, Malang, Indonesia}, publisher={EAI}, proceedings_a={ICON LATERALS}, year={2023}, month={12}, keywords={environmental communication waste bank visual framing image interpretation sustainability}, doi={10.4108/eai.11-7-2023.2341059} }- Pradipta Dirgantara
Alila Pramiyanti
Ira Mayangsari
Abdul Kalaloi
Year: 2023
Waste Bank Digital Images Interpretation in Shaping Sustainability Perceptions
ICON LATERALS
EAI
DOI: 10.4108/eai.11-7-2023.2341059
Abstract
The discussion over the waste bank brings up issues such as practices, policies, worldviews, attitudes, and knowledge gaps. The interaction between visual and environmental messages can bring a wide complexity. Recognizing such dynamics has sparked research on environmental visual structures in environmental communication. This research seeks to understand on how visual frames shape sustainability perceptions through waste bank digital images interpretation. It employs mix-methods with concurrent procedures benefitting from images on the internet. The quantitative method uses questionnaire to 254 respondents of Bandung citizens, while the qualitative uses semi-structured interviews of three chosen respondents. The data gathered is then analyzed through visual framings of sustainability and environmental communication. The result shows the visual frames of waste bank images interpretation strongly shape sustainability perceptions meaning the sustainability aspects in waste bank images can be interpretted comprehensively. Additionally the pragmatic and constitutive aspects of environmental communication were also fulfilled by the interpretation.
