Proceedings of the Third Workshop on Multidisciplinary and Its Applications, WMA-3 2019, 11-14 December 2019, Medan, Indonesia

Research Article

Moral Judgment behind Prosocial Value Endorsing Online Crowdlending Behavior: Consequentialism vs. Deontology

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  • @INPROCEEDINGS{10.4108/eai.11-12-2019.2290815,
    author={Sheila Putri Fajrianti and Juneman  Abraham},
    title={Moral Judgment behind Prosocial Value Endorsing Online Crowdlending Behavior: Consequentialism vs. Deontology},
    proceedings={Proceedings of the Third Workshop on Multidisciplinary and Its Applications, WMA-3 2019, 11-14 December 2019, Medan, Indonesia},
    publisher={EAI},
    proceedings_a={WMA-3},
    year={2020},
    month={3},
    keywords={online prosocial behavior crowdlending moral judgment value consequentialism deontology},
    doi={10.4108/eai.11-12-2019.2290815}
}
  • Sheila Putri Fajrianti
    Juneman Abraham
    Year: 2020
    Moral Judgment behind Prosocial Value Endorsing Online Crowdlending Behavior: Consequentialism vs. Deontology
    WMA-3
    EAI
    DOI: 10.4108/eai.11-12-2019.2290815
Sheila Putri Fajrianti1,*, Juneman Abraham1
  • 1: Department of Psychology, Bina Nusantara University, Jl. Kemanggisan Ilir III no. 45, DKI Jakarta, Indonesia
*Contact email: spfajrianti@gmail.com

Abstract

This study aimed at investigating the role of consequentialist and deontological moral judgment in predicting online prosocial value endorsing crowdlending behavior. Using multiple linear regression on 198 participants (93 males, 105 females; mean of age = 30.56 years old, standard deviation of age = 6.06 years), it is found that consequentialism (β = 0.456, p < 0.01) and deontology (β = 0.149, p < 0.01) can predict prosocial value.

Keywords
online prosocial behavior crowdlending moral judgment value consequentialism deontology
Published
2020-03-11
Publisher
EAI
http://dx.doi.org/10.4108/eai.11-12-2019.2290815
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