Ethics as A Prevention Effort Against Copyright Infringement at State Polytechnic of Creative Media

Higher education plays a role in preparing skilled graduates and fostering a responsible society with high integrity. In the creative industry, integrity is necessary to maintain legal order and promote fair competition. Polimedia, as an educational institution focused on the creative industry, serves as a platform that equips future creative industry professionals with good skills and morals. This research aims to provide materials or a foundation for compiling a textbook on professional ethics and intellectual property rights, which includes principles and regulations regarding the implementation of intellectual property rights, as well as guidelines for good ethical practices for students. The research method used is a juridical-empirical approach, with data processed through a conceptual approach, using legislation as the main variable alongside the empirical conditions at the research site. The respondents in this study consisted of 102 Polimedia students who were selected randomly. The results of the study show that 97.1% of respondents indicate a correlation between education in professional ethics and intellectual property rights and their behavior when using the creative works of others. This suggests that knowledge about ethics and intellectual property rights has a high level of effectiveness in preventing copyright infringement.