Proceedings of the 2nd International Conference on Public Management, Digital Economy and Internet Technology, ICPDI 2023, September 1–3, 2023, Chongqing, China

Research Article

How to Improve Firm Resilience During COVID-19 Pandemic: the Role of Digital Technology Deployment

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  • @INPROCEEDINGS{10.4108/eai.1-9-2023.2338780,
        author={Changxin  Fu and Mengna  Wu and Liya  Li},
        title={How to Improve Firm Resilience During COVID-19 Pandemic: the Role of Digital Technology Deployment},
        proceedings={Proceedings of the 2nd International Conference on Public Management, Digital Economy and Internet Technology, ICPDI 2023, September 1--3, 2023, Chongqing, China},
        publisher={EAI},
        proceedings_a={ICPDI},
        year={2023},
        month={11},
        keywords={firm resilience; digital technology deployment; automobile supply chain},
        doi={10.4108/eai.1-9-2023.2338780}
    }
    
  • Changxin Fu
    Mengna Wu
    Liya Li
    Year: 2023
    How to Improve Firm Resilience During COVID-19 Pandemic: the Role of Digital Technology Deployment
    ICPDI
    EAI
    DOI: 10.4108/eai.1-9-2023.2338780
Changxin Fu1,*, Mengna Wu1, Liya Li1
  • 1: Shandong Normal University
*Contact email: fuchxin@163.com

Abstract

Enhancing supply chain resilience has gained attention due to the outbreak of the COVID-19 pandemic. Digital technology is considered an effective method for improving firm resilience due to its ability to anticipate risks, develop forward-looking strategies, and achieve real-time control. This study revealed the implications of digital technology deployment on firm resilience using 129 publicly listed automobile manufacturers in China from 2019 to 2022. In this study, the effect of digital technology deployment on firm resilience is revealed in two dimensions: investment and application. Based on the dynamic capabilities theory, econometric models are used to identify the impact of the two aforementioned dimensions of digital technology deployment under the dynamic capabilities view. The results indicate that the impact of digital technology investment on firm resilience is insignificant. However, the application of digital technology deployment to product innovation is conducive to enhancing firm resilience. Our research further expands operations and supply chain risk management and provides effective guidance for automobile manufacturers to address the risk of supply chain disruption caused by such emergencies.