Research Article
Influence of Financing, Financial Management and The Role of The Assistant Facilitator Customer Business Development (Case Study on BTPN Syariah MMS Metro Center Customers)
@INPROCEEDINGS{10.4108/eai.1-8-2024.2355139, author={Anis Saputri and Yulita Zanaria}, title={Influence of Financing, Financial Management and The Role of The Assistant Facilitator Customer Business Development (Case Study on BTPN Syariah MMS Metro Center Customers)}, proceedings={Proceedings of the 1st International Conference on Business Economics, Entrepreneurship, and Social Sciences, ICBEESS 2024, 1st August 2024, Gresik, East Java, Indonesia}, publisher={EAI}, proceedings_a={ICBEESS}, year={2026}, month={2}, keywords={financing financial management role of facilitator customer business development}, doi={10.4108/eai.1-8-2024.2355139} }- Anis Saputri
Yulita Zanaria
Year: 2026
Influence of Financing, Financial Management and The Role of The Assistant Facilitator Customer Business Development (Case Study on BTPN Syariah MMS Metro Center Customers)
ICBEESS
EAI
DOI: 10.4108/eai.1-8-2024.2355139
Abstract
This research aims to determine the influence of financing, financial management and the role of accompanying facilitators on customer business development (case study of BTPN Syariah MMS Metro Center customers). This type of research uses quantitative research with a descriptive statistical approach. The data used in this research is primary data with data collection techniques using questionnaires with a population of 120 respondents from Bank BTPN Syariah MMS Metro Pusat customers. The sampling technique in this research used the Random Sampling Technique, which is a random sampling of the population without paying attention to the strata within the population, thus obtaining a sample of 54 respondents. The results of this research show that financing has an influence on customer business development. Financial management influences customer business development. The role of accompanying facilitator influences customer business development. Financing, financial management and the role of accompanying facilitators influence the business development of Central Metro MMS customers.
