International Conference on Environmental Awareness for Sustainable Development in conjunction with International Conference on Challenge and Opportunities Sustainable Environmental Development, ICEASD & ICCOSED 2019, 1-2 April 2019, Kendari, Indonesia

Research Article

The Influence of Perceptions Towards Preference Communities on Islamic Banks in Polewali Mandar District, West Sulawesi

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  • @INPROCEEDINGS{10.4108/eai.1-4-2019.2287181,
        author={Sri Astuty Ratnasari Manggu and Dahlia  Dahlia},
        title={The Influence of Perceptions Towards Preference Communities on Islamic Banks in Polewali Mandar District, West Sulawesi},
        proceedings={International Conference on Environmental Awareness for Sustainable Development in conjunction with International Conference on Challenge and Opportunities Sustainable Environmental Development, ICEASD \& ICCOSED 2019, 1-2 April 2019, Kendari, Indonesia},
        publisher={EAI},
        proceedings_a={ICEASD\&ICCOSED},
        year={2019},
        month={9},
        keywords={perception preferences communities islamic banks},
        doi={10.4108/eai.1-4-2019.2287181}
    }
    
  • Sri Astuty Ratnasari Manggu
    Dahlia Dahlia
    Year: 2019
    The Influence of Perceptions Towards Preference Communities on Islamic Banks in Polewali Mandar District, West Sulawesi
    ICEASD&ICCOSED
    EAI
    DOI: 10.4108/eai.1-4-2019.2287181
Sri Astuty Ratnasari Manggu1,*, Dahlia Dahlia1
  • 1: Department of Accounting, Economy Faculty, Universitas Sulawesi Barat, Indonesia
*Contact email: sriastutyrm@unsulbar.ac.id

Abstract

This research aims to know the influence of perceptions over societal preference towards Islamic banking at bank syariah in Polewali Mandar District, West Sulawesi. Method of data collection is done with the withdrawal of samples from a population with a cluster system: i.e. a conventional bank clients, Islamic bank clients, Islamic and conventional banks clients, and the general public. The technique of collecting data through questionnaires distribution, while data analysis is done using a simple linear regression analysis. The results showed that the public perception towards Islamic banking influential positively and significantly to community preference in the Islamic bank. From the perception, in General most of the people know the existence of Islamic banks. But perceptions related to the principles of Islamic banking with different conventional bank is still not much well understood by most people. Meanwhile, the preferences of the community towards Islamic banking, the majority of the community based on the results of the questionnaire have not fully put its options on Islamic banking.