International Conference on Environmental Awareness for Sustainable Development in conjunction with International Conference on Challenge and Opportunities Sustainable Environmental Development, ICEASD & ICCOSED 2019, 1-2 April 2019, Kendari, Indonesia

Research Article

International-level Cultural Diplomacy: Analysis of the Polewali Mandar International Folk and Art Festival (PIFAF) in The International Relations Perspective

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  • @INPROCEEDINGS{10.4108/eai.1-4-2019.2287177,
        author={Asma  Amin and Andi  Ismira},
        title={International-level Cultural Diplomacy: Analysis of the Polewali Mandar International Folk and Art Festival (PIFAF) in The International Relations Perspective},
        proceedings={International Conference on Environmental Awareness for Sustainable Development in conjunction with International Conference on Challenge and Opportunities Sustainable Environmental Development, ICEASD \& ICCOSED 2019, 1-2 April 2019, Kendari, Indonesia},
        publisher={EAI},
        proceedings_a={ICEASD\&ICCOSED},
        year={2019},
        month={9},
        keywords={pifaf polewali mandar cultural diplomacy international relation soft power},
        doi={10.4108/eai.1-4-2019.2287177}
    }
    
  • Asma Amin
    Andi Ismira
    Year: 2019
    International-level Cultural Diplomacy: Analysis of the Polewali Mandar International Folk and Art Festival (PIFAF) in The International Relations Perspective
    ICEASD&ICCOSED
    EAI
    DOI: 10.4108/eai.1-4-2019.2287177
Asma Amin1,*, Andi Ismira1
  • 1: Departement of International Relations, Universitas Sulawesi Barat, Jl. Prof. Dr. H. Baharuddin Lopa, SH., Majene, West Sulawesi, 91412, Indonesia.
*Contact email: asmaamin@unsulbar.ac.id

Abstract

This study aims to analyze the Polewali Mandar International Folk and Art Festival (PIFAF) event based on International Relations perspectives as a culture diplomacy designed by government of Polewali Mandar Regency (Youth, Sports and Tourism Office) in international level. The study used qualitative research methods through primary and secondary data through three methods: interviews; document-based research; and internet-literature research. The Data used between year 2016-2018. The results showed that PIFAF's effective soft power for the Polewali Mandar District Government introduced and preserved the cultural arts of the Mandar tradition and at the same time as a promotion or cultural diplomacy in attracting local and foreign tourists to Polewali Mandar. The PIFAF implementation shows the interaction between multi actors who cross national boundaries and are able to produce a multipplier effect for all parties, both in the form of culture/art values and commercial values. At present, the PIFAF is included in the 100 wonderfull Indonesia Calendar of Events and list of festivals CIOFF.