Towards the Characterization of Individual Users through Web Analytics

Bruno Gonçalves; José Ramasco

Complex Sciences. First International Conference, Complex 2009, Shanghai, China, February 23-25, 2009, Revised Papers, Part 2

Research Article

Towards the Characterization of Individual Users through Web Analytics

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@INPROCEEDINGS{10.1007/978-3-642-02469-6_102,
    author={Bruno Gon\`{e}alves and Jos\^{e} Ramasco},
    title={Towards the Characterization of Individual Users through Web Analytics},
    proceedings={Complex Sciences. First International Conference, Complex 2009, Shanghai, China, February 23-25, 2009, Revised Papers, Part 2},
    proceedings_a={COMPLEX PART 2},
    year={2012},
    month={5},
    keywords={},
    doi={10.1007/978-3-642-02469-6_102}
}

Bruno Gonçalves
José Ramasco
Year: 2012
Towards the Characterization of Individual Users through Web Analytics
COMPLEX PART 2
Springer
DOI: 10.1007/978-3-642-02469-6_102

Bruno Gonçalves¹^,*, José Ramasco²

1: Indiana University
2: ISI Foundation

*Contact email: bgoncalv@indiana.edu

Abstract

We perform an analysis of the way individual users navigate in the Web. We focus primarily in the temporal patterns of they return to a given page. The return probability as a function of time as well as the distribution of time intervals between consecutive visits are measured and found to be independent of the level of activity of single users. The results indicate a rich variety of individual behaviors and seem to preclude the possibility of defining a characteristic frequency for each user in his/her visits to a single site.

Published: 2012-05-11

: http://dx.doi.org/10.1007/978-3-642-02469-6_102

Towards the Characterization of Individual Users through Web Analytics

Abstract

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