Research Article
Analysis of the 2015 Presidential Campaign of Burkina Faso Expressed on Facebook
@INPROCEEDINGS{10.1007/978-3-319-66742-3_4, author={Fr\^{e}d\^{e}ric Ou\^{e}draogo and Abdoulaye S\^{e}r\^{e} and Evariste Rouamba and Sor\^{e} Safiatou}, title={Analysis of the 2015 Presidential Campaign of Burkina Faso Expressed on Facebook}, proceedings={e-Infrastructure and e-Services for Developing Countries. 8th International Conference, AFRICOMM 2016, Ouagadougou, Burkina Faso, December 6-7, 2016, Proceedings}, proceedings_a={AFRICOMM}, year={2017}, month={10}, keywords={}, doi={10.1007/978-3-319-66742-3_4} }- Frédéric Ouédraogo
Abdoulaye Séré
Evariste Rouamba
Soré Safiatou
Year: 2017
Analysis of the 2015 Presidential Campaign of Burkina Faso Expressed on Facebook
AFRICOMM
Springer
DOI: 10.1007/978-3-319-66742-3_4
Abstract
Since the Arab spring, the social media have become more popular among young people in Africa. Their uses have been illustrated during political and social events that occurred recently in the continent. Not long ago, Burkina Faso has been a field of important political events, the insurrection followed by the presidential election. In this work, we study how Facebook has been used during the 2015 presidential campaign. We use a language model to analyze many Facebook pages of political parties and media. We find that the campaign debates have been focused on campaign slogans and on the candidates rather than their political programs. Our findings show that the Facebook pages content reflect the election result. The most quoted candidate has been the winner.