Research Article
Analysis of Hot Spots and Trends in China's Shopping Aging Research Based on Knowledge Mapping
@INPROCEEDINGS{10.4108/eai.27-10-2023.2342015, author={Yanmin Xue and Shuting Chen and Yang Liu}, title={Analysis of Hot Spots and Trends in China's Shopping Aging Research Based on Knowledge Mapping}, proceedings={Proceedings of the 4th International Conference on Economic Management and Big Data Applications, ICEMBDA 2023, October 27--29, 2023, Tianjin, China}, publisher={EAI}, proceedings_a={ICEMBDA}, year={2024}, month={1}, keywords={shopping for seniors smart shopping interactive aging quantitative analysis}, doi={10.4108/eai.27-10-2023.2342015} }- Yanmin Xue
Shuting Chen
Yang Liu
Year: 2024
Analysis of Hot Spots and Trends in China's Shopping Aging Research Based on Knowledge Mapping
ICEMBDA
EAI
DOI: 10.4108/eai.27-10-2023.2342015
Abstract
With the deepening of China's aging and the rapid development of silver hair economy, the shopping trend of the elderly population is changing towards online, and interactive aging adaptation is slowly developing into a research hotspot. In order to study the research hotspots, development process and future trends in the field of senior shopping, and to provide reference for the development of senior shopping-related industries. The article borrows CiteSpace6.R6 to visualize and analyze the annual publication volume, keywords, institutions, authors and other data of the sample literature from 2003 to 2023. Thematically, it can be focused on four related themes: the aging design of shopping products, the analysis of shopping psychology and characteristics, the analysis of shopping space and behavior, and the analysis of shopping risks and countermeasures. The research on target group segmentation, aging of shopping methods, changes in shopping methods, and consumption risks are the key research directions in the future.