Complex Sciences. First International Conference, Complex 2009, Shanghai, China, February 23-25, 2009. Revised Papers, Part 1

Research Article

Social Network as Double-Edged Sword to Exchange: Frictions and the Emerging of Intellectual Intermediary Service

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  • @INPROCEEDINGS{10.1007/978-3-642-02466-5_87,
        author={Li Li and Bangtao Wu and Zhong Chen and Liangjie Zhao},
        title={Social Network as Double-Edged Sword to Exchange: Frictions and the Emerging of Intellectual Intermediary Service},
        proceedings={Complex Sciences. First International Conference, Complex 2009, Shanghai, China, February 23-25, 2009. Revised Papers, Part 1},
        proceedings_a={COMPLEX PART 1},
        year={2012},
        month={5},
        keywords={Complex Social network Exchange network Direct friction Indirect friction Intellectual Intermediary service},
        doi={10.1007/978-3-642-02466-5_87}
    }
    
  • Li Li
    Bangtao Wu
    Zhong Chen
    Liangjie Zhao
    Year: 2012
    Social Network as Double-Edged Sword to Exchange: Frictions and the Emerging of Intellectual Intermediary Service
    COMPLEX PART 1
    Springer
    DOI: 10.1007/978-3-642-02466-5_87
Li Li,*, Bangtao Wu1, Zhong Chen1, Liangjie Zhao1
  • 1: Shanghai Jiaotong University
*Contact email: lilycb163@163.com

Abstract

The value of complex social network and the optimization of it are determined by the structure and nodes’ characteristics. Direct friction and indirect friction are defined to describe the possible exchange difficulty each node meets with its neighbors in exchange network. Exogenous intermediary and endogenous intermediary can decrease these frictions by adding links. Agent-based Simulating results show that both frictions and the optimization of them are influenced by demander and supplier rate, the exchange network structure as well as the environment constrains and exogenous intermediation acts better than endogenous intermediation in decreasing both frictions. While assists exchange, the results of this paper also implies social network as origin of impefect market.