Impact of generative artificial intelligence on students and teachers in the educational process

In the last 10–15 years, significant investments have been made in the integration of modern technologies into the educational process. These investments have been driven by the rapid development of the internet and information technologies, as well as global challenges such as the COVID-19 pandemic, which necessitated a shift toward online learning. The primary objective of these efforts is to improve the efficiencntialy of the educational process by enabling students to develop essential skills, such as problem-solving, teamwork, and analytical thinking, all supported by technology. When discussing modern technologies, special attention must be given to Artificial Intelligence (AI) and its subfield, Generative Artificial Intelligence (GAI), which are increasingly integrated into the educational environment. In this context, Generative Artificial Intelligence has the potential to significantly reshape teaching and learning by offering personalized learning experiences, dynamic instructional content, and tools that foster creative thinking. For educators, GAI offers new possibilities for interactive teaching, tracking student achievements, and analyzing academic performance. These tools, designed for both students and teachers, are easily accessible, intuitive to use, and constantly evolving. This paper presents a theoretical review of the implementation of GAI in education and examines how its application influences the work of students and teachers. Furthermore, the paper will explain the potential of GAI to enhance digital literacy, analytical thinking, and adaptive learning strategies necessary for competitiveness in the 21st-century labor market.